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February 20, 2006
A Dating Decline?
Hey, have you heard the rumor that online dating in North America is in a decline? Is the world coming to an end? This whole multimedia schmooze fest just got off to a grand start and now it’s experiencing a slump? Well, looking at the numbers, it’s not that people are pulling themselves off sites left and right. It’s just that fewer people are posting new profiles. The amount of singles has reached a critical mass. People are still signing up.
Instead of there being 100,000 new profiles posted this month, there may only be 93,000. There won’t be a shortage of fresh meat on your local digital dating site so relax! Still, one of the trends to watch is the fragmentation of the industry as new sites are created. Niche areas are driving companies to expand and weird areas are popping up, driven by sites such as Positive Singles and Equestrian Cupid. Still, I can’t be but a little bit bothered by all of the negative spin from the media on the declining rate of fresh faces online. How about we all just try really hard this month to join three new dating sites so the world can see that despite the fact that the majority of singles are now online, we’re still not willing to be messed with!
Posted by cup1d666 at February 20, 2006 11:52 AM
Comments
I think user expect too much from the online dating service. There is a personal element that needs to the responsibility of the user. A computer match can only go so far. They need to be very engaged in the social aspect (newsletters, events, etc.). Sitting at home waiting for an email isn't going to make for such a great experience. Plus, get specific -- some of these dating sites are too broadbased...
Posted by: Jeff at February 20, 2006 5:34 PM
